Brand Visual System
Kim Cogan is a San Francisco-based painter who held exhibitions at Hashimoto Contemporary art gallery in August and September 2021. The purpose of this project is to promote and produce deliverables (posters, banners, chapbook, and website) for a gallery exhibition
of the artist's work.
Cogan process is fluid and spontaneous. Definition emerges over layers of board and dark pastel tones brushstrokes.
That is why his works are somewhat disturbing, but there is also has a sense
of cozy and warmth. The overall approach also maintains the disturbing but friendly, dark but comfortable concept.